Innovative web-to-print solutions | w3p

A decade ago Sofware as a Service (SaaS) was the exception. Most software solutions were hosted locally, on the printer’s server either by the IT manager or even the head of prepress.
Today, SaaS is becoming an increasingly popular solution. You don’t need to host the software, or manage updates or back-ups yourself. It runs in the ‘Cloud’, allowing the printer and even their clients to access the SaaS via any web browser....

When pitching web-2-print, aside from the different roles you may encounter, as discussed in this
blog post, different behavioural profiles also come into play.
Myer Briggs, Merrill & Reid (Drivers, Expressives, Analysts and Amiables) or Insights (Reds, Yellows, Greens and Blues) provide ways in which to think about behavioural patterns in the workplace....

Embracing client web-2-print involves changing the way in which some of your team work. Your sales director, account managers, creatives and technical people will all have a different take on web-2-print. Some may even hold views that oppose web-2-print...

There are two ways a franchise organisation can purchase their print – centrally or devolve responsibility to the franchisee.
Centralised print procurement:
Centralising the process maintains brand alignment and harnesses the print-buying power. However this comes at a significant administrative cost....