
One hundred and ten years ago this month, Grace Kingsley reported on a change in downtown Los Angeles that caused tears among theatergoers and seemed to upset her, too:
The Burbank, Los Angeles’ most historic theater, and during the past sixteen years, under the Oliver Morosco management, the birthplace of some of the biggest successes this country has seen, is to be turned into a motion-picture house.

I was surprised that people were only being sentimental about an alteration to a familiar place, they weren’t yet concerned that movies were driving out live theater. But that might have been because the Burbank stock company wasn’t being disbanded, they were just moving to a different theater called the Morosco that the boss had built in 1913 and named after himself. It was only three blocks away. Oliver Morosco made his announcement on January second, and was enthusiastic about his plans, saying:
I should have made this move four years ago except for the sentiment I felt for the old Burbank Theater, whence came my first successes…The Burbank company deserves a better place to work in, the public deserves a better house, and the office staff requires bigger and better quarters.

Kingsley followed up on the story regularly. On the fourth she said that patrons were saying their farewell to the theater by buying out the house and on the sixth she listed all the good luck charms, from a horseshoe and an antique chair to Zit, the theater’s cat, that the actors were getting ready to move. Her column on the ninth was an obituary for the old theater, and she wrote: “Thousands of theater patrons of the city, wont to attend the Burbank weekly, feel no little sentiment in regard to the old theater where they’ve enjoyed many hours of entertainment.”

Finally on Monday, the tenth, she reported:
There was a real sob party at the Burbank on Saturday night, when the last performance of the Burbank company took place, and the aggregation played Kick In, and really “kicked in,” i.e. gave up, surrendered to the march of progress, and said farewell to the old house….The stained old walls have sheltered many an hour’s pleasure to most of us.
They made speeches after the curtain went down, and the manager, Joseph Morosco, read a telegram from his brother, thanking their patrons and promising them “the very best in the land” at the new Morosco.
However, in another article that day she also wrote that all was well over at the new theater. She told of the “big enthusiastic crowd” that greeted their first performance, and mentioned, “even Zit, the house cat, after he discovered there was a rat preserve on the place, decided it was a pretty decent dwelling after all, and made up his mind to continue his patronage.”
Her editor Henry Christeen Warnack also went to the sold-out opening night and thought that while the Morosco was a much better theater than the Burbank, nothing had really changed:
When we moved we made a complete job of it, bringing our actors, our atmosphere, and our cat. We also brought our chewing gum and our privilege to talk at the same time as the actors. You will note that I did not say that we brought our manners.
He admired Seven Keys to Baldpate, calling it “one of the most delightful mystery farces ever concocted” as well as the actors, saying they were “better in nearly every respect than the company from New York.” He summed up the evening with “it is safe to say that no theatrical enterprise ever had a more auspicious opening or a better attraction.”
Kingsley continued to follow what became of their old theater, which had been taken over by the Triangle Film Company. On the thirteenth she wrote:
The Burbank Theater, which will be turned over to pictures next Saturday night and thereafter, is being fitted with a gorgeous new dress in the shape of wall decorations. The lobby is to be cream and pink with touches of gold, and the interior design will be in keeping with this scheme of coloring.
An anonymous Times article added more details:
The front of the playhouse has been concreated and the lobby has been brilliantly lighted with hundreds of blazing electric lamps and decorated with an artistic color scheme of pink, cream and rose-gold and with panels of French tapestry.

The renovations were finished remarkably quickly, and the Burbank reopened on the fifteenth with the premier of The Flying Torpedo, a spy thriller set in the near future supervised by D.W. Griffith, and two Mack Sennett comedies.
Henry Christeen Warnack attended this opening too. He said that Griffith and Sennett had spent $12,000 in the renovation and opined “this promises to be one of the best investments of their successful careers.” He reported that it was a big success: “It was packed as a theater seldom is, yet twice as many persons were turned away as could gain admission.” Three policemen, as well as the theater staff, were needed to keep the people without tickets out. Like Kingsley, this audience was sentimental about the old place, and he said,
A house they had loved that was dead had come to life again, and great was their rejoicing.

Warnack really like the movies, too, and called The Flying Torpedo “by far the biggest and best picture that has yet come out of that strange combination called Triangle.” He even thought it was “the biggest made in Los Angeles since The Birth of a Nation and the best since The Avenging Conscious.” Both of the Sennett shorts were “snappy” and “done in the best Keystone style,” and he summed up the program: “as it stands, one needs go a long ways to find anything better that the Burbank show.”

Although the opening night went well, movies at the Burbank didn’t last long. Like many failures, it ended quietly: there was no newspaper ad for the theater starting March 1st.* Fans of live theater barely had time to miss the place; on April 14th Kingsley reported that the theater had returned to Morosco’s management, and he planned to have a new stock company there. He acted quickly and on May first he opened The Lion and the Mouse there. In her review Kingsley and the audience were happy to have the place back; she said,
The old playhouse Monday night emerged from its silence. It came forth to the showering of hundreds of blossoms and to the sound of deafening applause. In fact, The Lion and the Mouse seemed only an excuse for the welcoming of old favorites under the Morosco management, by hundreds of theatergoers happy to be back in the theater where they had passed so many pleasant hours.
Her review of the performance itself was less enthusiastic; she wrote: “the piece was staged in the usual adequate and artistic Morosco manner.”
The Los Angeles Theater blog has a history of the Burbank; it eventually became a burlesque house and was re-named the Burbank Follies. Demolished in 1973, it became a parking lot until 2018 when apartments were built there.
*With spending like that on a place that only lasted a few weeks, it’s no wonder Triangle had financial problems and began to fall apart in 1917.
“Burbank Opening Tonight,” Los Angeles Times, January 15, 1916.
“Burbank Theater Goes to Film,” Motography, January 22, 1916, p. 158.
“Burbank Theater Opens to Live Again,” Screamer, February 3, 1917, p. 4.
Grace Kingsley, “Flashes,” Los Angeles Times, August 4, 1919.
Grace Kingsley, “Footlight Flashes,” Los Angeles Times, April 19, 1916.
Grace Kingsley, “Lights to Glow Again,” Los Angeles Times, April 14, 1916.
Grace Kingsley, “Ovations Greet Them,” Los Angeles Times, May 3, 1916.
Henry Christeen Warnack, “Gala Event in House-Warming,” Los Angeles Times, January 10, 1916.
Henry Christeen Warnack, “Old Burbank in Bright New Frock,” Los Angeles Times, January 16, 1916.





























































