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Web Design Agency London

Outstanding Ratings

Received +100 Reviews

Building Websites That Drive Results.

We are a premium London web design agency, crafting conversion-focused websites for speed, clarity and growth.

UK Brands our bespoke website design agency collaborated with:

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Logo altaura
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Black rectangular bar with the word 'Black' in white letters centered on a white background.
Logo altaura
Logo apax
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We design websites that load fast, feel premium and turn traffic into enquiries and sales. Professional web design that moves the needle.

Your creative web design and web development will look sharp, read clearly and feel effortless to use.

Digital experience & creative solution with high-performance, search basics and content structure.

Award Winning Website Design London

Who We Help:

Our web design in London is for ambitious brands like SMEs, startups and established businesses that want a reliable web development agency to handle the full delivery.

What We Offer:

Fit Design is a full-service London digital agency with expertise in website development and design, copywriting, SEO optimisation, branding and digital marketing services.

What You Will Get:

A website designed to peform and convert from day one. Includes a clear design process & milestones, first class client support and a site that speaks to the right audience.

How Long It Takes:

Every website redesign is tailored to our clients needs, goals & objectives, and typically it takes 6 - 12 weeks and range from £5,000 - £25,000, including custom design and integrations.

Our London team designs bespoke websites that do more than just "look good" - they actually attract visitors, increase conversion and drive traffic to your site.

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15

Years Of Experience

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10

Team Members

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199

Websites Delivered

Premium London Web Design Agency

From digital strategy to product or service development - three core services shape everything we do at Fit Design.

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Traffic
16.25k
graph of marketing growth
5.2%
vs last week
01

Website Design

Our web designers create Webflow sites, WordPress sites and online stores delivering tangible value. Built for a multi-regional and global audience in mind.

Low-Code Webflow Development

Faq Plus

Modern WordPress Development

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Scalable eCommerce Platforms

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Company Rebranding

Rebranding services that sharpen positioning and modernise your digital presence. We define brand strategy and tone at every touchpoint.

Tailored Brand Strategy

Faq Plus

Visual Identity

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Brand Guidelines

Faq Plus
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Digital Marketing

Digital marketing solutions, including on-page SEO, backlinks, email marketing and targeted campaigns to make the most out of your new site.

Paid Media PPC

Faq Plus

Search Engine Optimisation

Faq Plus

Content Marketing

Faq Plus

Bold Web Design In London

Your Website Journey.

From the first brief to going live, we provide a streamlined design process that reduces risk and increases velocity.

Website Discovery & Brand Strategy

We kick things off by understanding your brand, users, competition and business goals. Through workshops and a lightweight audit, we align digital strategy with what matters most - then turn it into a clear plan with a timeline for success.

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Brand positioning & competitor analysis

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Mapping goals to tailored digital solutions

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Audience research & persona development

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Site architecture, sitemap & content

Website Design & Figma Wireframing

Using design tools like Figma, we create a sitemap and high-fidelity wireframes that map page flows. We add CTA placement, ensure browser usability across devices and define navigation patterns - followed by a feedback session before development.

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High-fidelity wireframe of all pages

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UX copy and calls-to-action placement

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Mobile states and navigation patterns

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Feedback loop to confirm scope

Website Development & Integration

We build clean, low-code and component-based pages for all browsers and devices. Performance, scalability and security are non-negotiable - backed by a structured CMS, custom animation and a staging/QA flow for smooth launches and easy updates.

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Component library and CMS setup

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Fast, SEO-friendly templates (CWV focused)

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Accessibility checks (WCAG-aligned)

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Staging environment and QA session

Content & SEO Optimization

We edit on-page content and metadata so every page has a clear job, reads well and is easy to find via Google crawlers. From schema and redirects to asset compression and CMS training, we lay the groundwork for lasting organic search visibility.

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On-page SEO, schema & redirects

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CMS training and content migration

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Imagery and asset optimisation

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Event & goal tracking configuration

Site Testing & Launch Support

We run tests to confirm functionality, performance and accessibility before going live. From final QA, DNS setup to launch monitoring, we ensure a smooth transition and offer a 30-day support and maintenance - including handover training and ongoing care.

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Cross-browser/device testing

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Load testing & speed passes

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Launch support and bug fixes

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Post-launch recommendation plan

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Reviews
5.0
Based on our 100+ reviews
Trusted by over a hundred UK brands who value design that performs as well as it looks.
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Ed, BeeSting
"Our website overhaul by Fit Design completely transformed our online presence. In three months, our enquiries jumped by 40%, and our brand finally reflects who we are."
+40% Increase in enquiries
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Charlotte, Livit Design
"Working with Fit Design was seamless. The site feels premium, intuitive — and we’re already getting better leads."
+55% more leads
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Gaby, Altaura
"The new website truly transformed our presence. Enquiries now feel qualified, and the design finally reflects who we are."
+72% website traffic
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Rachael, Doll Smash
"Our eCommerce experience improved dramatically. Customers comment on how smooth and trustworthy the new site feels."
+52% monthly revenue
Why Brands Choose Outcomes Over Cookie-Cutter Partners.

Real results and real clients - from web design London and beyond.

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Reviews
5.0
Based on our 100+ reviews
Proven results and lasting client partnerships built through strategy, creativity, and attention to detail.
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Mars, Three Over Six
"They built something that’s both visually bold and technically solid. The site runs clean, fast, and customers notice."
+45% more conversions
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David, DJF Solicitors
"Our website now inspires confidence. Leads are higher quality, and the layout feels carefully crafted for clarity."
+28% conversion lift
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Margaret, SurgiPet
"From design, complex form integration to responsiveness, the improvement is clear. After redesign the site feels cleaner, faster, and our users love it."
–31% page load time
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Chris, Consto Group
"The redesign boosted both aesthetic and function. Navigation is intuitive, performance is excellent — and results followed."
+54% website traffic
Common Questions.

We’ve answered some of the most common things our clients ask about design, development and digital services. If you don’t see your question, get in touch!

What makes your digital agency different?

We’re not just another web design agency in London building pretty websites - we create bespoke, conversion-focused websites that combine UX design, S E O and strategic content all in one. Each development project is tailored to goals and business objectives, helping businesses achieve measurable growth, leads, visibility and brand perception.

Do you only work with London-based companies?

While we're proud to be a London website design agency, we work with clients across the UK and internationally. Our digital process means you can benefit from our creative design expertise and web development support wherever you're based. Many of our global clients choose us for our London-grade quality, friendliness and attention to detail.

How much does web design in London cost?

Our bespoke web design starts from £5,000, but typically projects range between £8k - £25k for mid-to-large businesses. Costs vary depending on scope, number of pages, integrations and content creation. You’ll always receive a fixed quote, timeline and agency-level quality at a fair rate.

How long does a web design project take?

Most custom website design projects take between 6 - 12 weeks from discovery to launch, depending on scope, integrations and content readiness. We follow a clear, collaborative process - Discovery, Workshop, Wireframing, Design, Development, Test and Launch - to ensure every website we build is responsive, secure and fully optimised for search engines and users alike.

What integrations can you include in your site build?

We can integrate CRMs, booking tools, payments, email platforms, analytics, and automation workflows. Common setups include HubSpot, Salesforce or Pipedrive for CRM; Calendly or Acuity for booking; Stripe for payments; and Zapier or Make for automation, alongside GA4 and conversion tracking.

Can you migrate my current site without losing SEO?

Yes - we handle SEO migrations with extra care, ensuring redirects, metadata and internal links are correctly mapped to retain organic rankings and domain authority. Whether moving from Wix, Squarespace, or WordPress, our web development team guarantees a smooth transition and sustained visibility in Google Search.

How long does a web design project take?

Most custom website design projects take between 6 - 12 weeks from discovery to launch, depending on scope, integrations and content readiness. We follow a clear, collaborative process - Discovery, Workshop, Wireframing, Design, Development, Test and Launch - to ensure every website we build is responsive, secure and fully optimised for search engines and users alike.

Do you provide content and graphical assets?

Absolutely. As a full-service creative digital agency, we provide copywriting, premium image library including icons & videos to bring your message to life. Our graphic designers or copywriters will help you refine tone of voice, create consistent visuals and deliver content that performs well across web and social channels.

How often should a website be redesigned?

Most websites benefit from a full redesign every 2 - 3 years to stay current with design trends, technology stacks and user expectations. However, the timing depends on your business growth, brand evolution and performance metrics or the type of website - brochure, portfolio or eCommerce web design. Rule of thumb, if your site feels outdated, converts poorly or doesn't reflect your brand anymore, it's time for a refresh.

Will I be able to edit the site myself?

Yes - we build with user-friendly CMS platforms so you can update pages or add blog articles without technical knowledge. Whether your site runs on Webflow, WordPress, or Shopify, we’ll provide full CMS training in-house. Plus, we always remain available for ongoing support or new feature development.

What’s the difference between Webflow & WordPress?

Webflow is ideal for modern design-led sites that need fast performance, clean editing and low maintenance. WordPress is better when you need deeper content publishing, complex setups or plugin-based functionality.

Is it better to hire a freelancer or a web agency?

It depends on your project scope and needs. Freelancers tend to be cost-effective for smaller projects, but agencies offer a full team with specialists in design, development, content and marketing strategy. Agencies also provide more accountability, structured processes and ongoing support - making them ideal for businesses needing a comprehensive, reliable solution with long-term partnership potential.

What does ‘performance’ mean in practice?

Performance means more than speed - it’s about UX, UI, S E O and conversions working together. We optimise every site for Core Web Vitals, responsive layouts and accessibility, ensuring pages load fast and rank high. A high-performing website improves search visibility, builds trust, lowers bounce rates and delivers stronger ROI for your digital marketing campaigns.

What integrations can you include in your site build?

We can integrate CRMs, booking tools, payments, email platforms, analytics, and automation workflows. Common setups include HubSpot, Salesforce or Pipedrive for CRM; Calendly or Acuity for booking; Stripe for payments; and Zapier or Make for automation, alongside GA4 and conversion tracking.

Still have questions?

Tell us what you need or what you’re trying to achieve and book a no obligation web design consultation.

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Let’s Build Something Amazing

Update your existing website or build a new site from scratch with our web design agency based in London.