How to Build Your First Offer

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Making that first offer. Startup entrepreneurs hesitate on this part. Here’s the easy formula:

Step 1. Identify one problem. (Example: overweight)

Step 2. Create one clear solution. (Lose weight.)

Step 3. Package it into a simple offer with three parts:
a. what they get (A structured short-term weight management plan, called Reset, designed to help users break unhealthy
habits, reduce sugar cravings, and jump-start weight loss)
b. how long it takes (The Reset program is 5 days. The weight management plan takes 15 days.)
c. what is the result they walk away with (The Reset 5-day jump-start phase is a nutritionally balanced, low-calorie system
to help you kick carbohydrate cravings and find motivation to keep working toward your (own) total weight-management
goal.

Step 4. Set a beginner price and raise it after your first three clients.

Step 5. Collect testimonials early.

Simple.

Clear.

Sellable.

Photo by Rubén Bagüés on Unsplash

National Museum of the Philippines

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Daily writing prompt
Name an attraction or town close to home that you still haven’t got around to visiting.
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Image Source: Kubo by KGM Resorts

Unbelievable but true. I have not stepped foot on the National Museum of the Philippines. I should go this year.

“It’s 2015, are we really still critical of working moms?”

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Daily writing prompt
What are your top ten favorite movies?
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There are a lot of movies that I love, but I would like to zero in on movies that tackle business. Here’s my top 10.

  1. The Intern
  2. Catch Me If You Can
  3. Steve Jobs
  4. American Hustle
  5. Jerry Maguire
  6. Up In the Air
  7. The Social Network
  8. The Wolf of Wall Street
  9. The Godfather
  10. Willy Wonka, The Chocolate Factory

Photo by Myke Simon on Unsplash

The Empty Boat Story

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Canal in Venice

A monk decides to meditate alone, away from his monastery. He takes his boat out to the middle of the lake, moors it there, closes his eyes and begins his meditation.


After a few hours of undisturbed silence , he suddenly feels the bump of another boat colliding with his own. With his eyes still closed, he senses his #anger rising, and by the time he opens his eyes, he is ready to scream at the boatman who dared disturb his meditation.But when he opens his eyes, he sees it’s an #empty boat that had probably got untethered and floated to the middle of the lake.


At that moment, the monk achieves #selfrealization , and understands that the anger is within him; it merely needs the bump of an external object to provoke it out of him.


From then on, whenever he comes across someone who irritates him or provokes him to anger, he reminds himself, “The other person is merely an empty boat. The anger is #within me.”

Source: jai gurudev..divinity

Photo by Ricardo Gomez Angel on Unsplash

Scrabble!

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Daily writing prompt
What’s your favorite game (card, board, video, etc.)? Why?
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Scrabble is our favorite game as a family. I was in third grade when my father brought home a scrabble board and taught me how to play it. From then on we would play as a family.

I remember my father would take a long time to form and put his words down because he would use all the four corners of a word. LOL. But it was my mother who would win most of the time.

I like how George Deeb of Entreprenuer.com applies the game of scrabble to start-ups.

  1. Look at things from different angles.
  2. Focus on your core competencies.
  3. Look for economies of scale.
  4. Never lose focus on the big picture goal.
  5. Play to win.

Read all about it here.

Photo by Nick Fewings on Unsplash

The Inflation

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Daily writing prompt
What bothers you and why?
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I know the world’s economy is still recovering from the pandemic, but I can’t help feeling worried about this inflation. High gas prices, high prices of basic commodities, and all. It’s a good thing, my elder son is out of college and is now an engineer, and working; my second son in junior college and on scholarship.

But not everyone is in the same situation. People are working hard to make ends meet, as their salaries are no longer enough to finance their daily needs. Stress level is high, anxiety ensues. I think this is also one of the reasons why mental health comes to fore.

Since, inflation is we have to ride through in the coming months or years, here are a few tips to cope.

  1. Stick to the basics. Buy only what you need.
  2. Cut down on unnecessary subscriptions to services.
  3. Practice delayed gratification. Postpone going on trips, buying luxury items, and dining out.
  4. Check your insurances. Maybe you can already withdraw some amount from it and perhaps invest in high-yield accounts and bonds for savings.
  5. Start a business with a small amount of risk, but has huge demand for goods and results in leverage income.

Photo by NIKLAS LINIGER on Unsplash