🎉Exciting times as EDigest gets ready to celebrate their 45th anniversary in 2026! They're all about staying relevant, and their new vibe is: Stay Hungry for the New High (渴求創新。渴求創新高). They're not just looking back; They're focusing on the future and spotlighting innovative leaders with their latest OOH series around Hong Kong. Check out the post to see how they're inspiring change!
Turning 45. Stay Hungry. As 經濟一週 EDigest approaches our 45th anniversary in 2026, we’ve been reflecting on what keeps a brand relevant across decades. The answer is doing what we have always done: evolving. The media landscape has changed drastically since our inception, but the drive to stay ahead remains constant. This unyielding spirit is the heart of our new brand statement: 𝗦𝘁𝗮𝘆 𝗛𝘂𝗻𝗴𝗿𝘆 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗡𝗲𝘄 𝗛𝗶𝗴𝗵 (渴求創新。渴求創新高) To us, this is a discipline, not just a slogan. It serves as a reminder that our 45-year legacy is a foundation, not a finish line. In a fast-moving market, we view every past milestones as a new baseline and challenge ourselves to reset the standard rather than simply maintain it. This year, we aren't just telling stories; we are amplifying the voices of those who refuse to settle through our Cover Feature, videos and cross-brands activations. We also believe that this hunger is shared by countless leaders and brands. Therefore we have launched our latest OOH series across Hong Kong MTR platforms and giant screens in the city center, featuring visionary leaders who are reshaping their industries. Whether it’s financial leadership, robotics, or lifestyle , good stories deserve to be seen. Their insights remind us that a true brand story isn't just about where you’ve been, it’s about where you are going next. A huge appreciation to our partners for joining us on this journey to the "New High." including Allan Zeman from Lan Kwai Fong Group Haymans Fung from渣打銀行 , Helena Chen from 万事达卡, Celia Ling from 宏利金融 and Wang Qi Xin from Unitree Robotics. To our partners: Thank you. Not just for trusting us with your brand stories, but for embodying the very spirit we want to celebrate. You remind us that no matter how established you become, there is always a new high to reach. #BrandStorywithEDigest #StayHungryForTheNewHigh #Turning45 #EDigest #渴求創新 #渴求創新高 #BrandStory #MarketingExcellence #OOH #HongKongBusiness
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